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HOYA Coatings Campaign
Hoya Protective Coatings
For Hoya Coatings, Ebo Fraterman was asked by Unit CMA to shoot the new campaign in Zuid-Afrika. Brand New Telly made the style and advertising campaign. And I merged the ingredients as visualized in the lay-outs.
Photography: Ebo Fraterman • Postproduction: Postworks Imaging • Agency: Unit MCA / Brand New Telly
HOYA Coatings Campaign HOYA Coatings Campaign HOYA Coatings Campaign HOYA Coatings Campaign

HOYA Coatings Campaign, advertising:

HOYA Coatings Campaign, action shots by Ebo Fraterman:

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